The dreamer
Release Date:
October 2025
October 2025
A dream that loops endlessly. Garden Gnomes and floating cups, this surreal campaign for #Citroën was directed by Fredrik Bond, known for his humorous cinematic flair. The new Citroën C5 Aircross is a dream you can drive.
Credits
CLIENT
Citroën
Brand Team
Federico Goyret, Fabian Rodriguez, Sylvain Peraldi, Jean-Charles Vallet, Manon Jordan, Jamila Harouach
CREATIVE AGENCY
BETC
BETC President & CCO
Stéphane Xiberras
Account Team BETC
Bertille Toledano, Mehdi Benali, Chloé Pirajean, Manon Mangaud, Audélia Hareux, Alexandre Copin
Creative Director BETC
Nicholas Bakshi
Copywriter BETC
Tristan Lenczner, Olivier Mille
Art Director BETC
Simon Carr
Creative Resources Coordinator BETC
Kemi Zinsou
Creative Producer BETC
Magalie Dauleu
Strategic Planner BETC
Etienne Averseng, Chloé Wren
PRODUCTION
VERY CONTENT
PRODUCTION
STINK
Director
Fredrik Bond
CEO & Executive Producer
Jérôme Denis
Producer
Alicia Richards
Executive Service Production
STINK
Executive Producer
Kseniya Kurochkina
Executive Post Producer
Anne Segrettin
Editor
Patric Ryan
Colorist
Matthieu Toullet, Company 3 London
VFX and Post Production
LIGHT
VFX Supervisor, on-set VFX Supervisor
Antoine Moulineau
On-set VFX Supervisor
Peregrine McCafferty
Executive Producer
Guillaume Raffi
Producer
Emmanuel Linot
CG Supervisor
Marie Fichet
Rigging Supervisor
Cyril Gibaud
Senior Lighter
Laurent Solignac
Senior Hard Surface Modeler
Stuart Rowbottom
Senior Character Artist
Nicolas Polyte
CG Generalist
Florian Longuet
Head of Compositing
Oliver Johnstone
Lead Compositor
Chloé Chaucheprat
Flame Artist
Christophe Richard
Senior Compositor
Adam Roslanowski
Compositors
Hadi Abou Ghazale, Marie Barallon, Joe Scott-Parker
Production Manager
Yvon Rauber
Production Coordinator
Stanislas Picoron
Editorial
Vladimir Bobenic